AI Logo Maker
Type the brand name, pick a logo type, and get a clean mark in seconds. No design skills, no sketch needed: a reference image is optional if you already have one.
- Brand name is enough
- 10 logo types
- Icon to banner
- No watermark
Free credits to start. No watermark.
An AI logo maker has to answer one question before it draws anything: what kind of mark does this business actually need? A cafe needs a badge that survives being printed on a cup. A SaaS product needs a symbol that works at 16 pixels in a browser tab. A consultant needs a wordmark with no icon at all. Most logo generators skip that question and hand you a symbol whether or not it fits.
This one starts with the name and the type. Ten directions, from minimal to mascot, a text-first flow with no upload required, and an optional reference image for the case where you already have a sketch. You get a 1024-pixel square PNG on a plain background, watermark-free, ready to drop into a profile, a deck or a print test.
The ten logo types, and when each one is right
| Type | What it is | Right when |
|---|---|---|
| Minimal | One simple geometric idea, single colour | Apps, tech, services, anything that must read at 16 px |
| Monogram | Initials in a container | Long or awkward names, personal brands, luxury |
| Wordmark | Typeset name, no icon | The name is the identity: fashion, media, consultancies |
| Script | Hand-lettered signature | Hospitality, beauty, weddings, artisan food |
| Vintage | Circular badge with engraved detail | Cafes, breweries, barbers, studios with a heritage angle |
| Emblem | Crest or shield containing a symbol | Schools, clubs, sports, institutions |
| Mascot | Character mark | Games, family brands, food trucks, kids products |
| Line art | Single-stroke minimal symbol | Editorial, architecture, design studios |
| Gradient | Bold symbol with a colour blend | SaaS, fintech, creator tools, apps |
| 3D gloss | Extruded glossy shapes | Product-led brands, packaging, motion logos |
If the brand will live mostly on a phone screen, start with minimal, monogram or gradient. Badges and mascots lose their detail at small sizes.
How to make a logo in three steps
- 1Type the brand nameExactly as it should appear, including capitals. This is the only mandatory field, and the model uses it as the anchor for both the lettering and the mark.
- 2Say what the business does and pick a typeOne short line is enough: "AI tools for creators" or "specialty coffee roaster". Choose from the ten types; the prompt behind each one is written for that direction, not just a style label.
- 3Generate, then iterate on one variableRun a version, keep the name and industry fixed and change only the type. Two or three runs show you which direction survives at small size, which is the test that matters.
What makes an AI generated logo usable
Four properties decide whether a generated mark is usable or merely pretty. Simplicity: it has to read at 16 pixels and at three metres. Scalability: flat shapes and solid colours survive printing, embroidery and engraving. Distinctiveness: it should not look like the default output of the same model that made everyone else's logo. And practical reproduction: no gradients that band in print, no hairlines that vanish, no text baked in so small it cannot be redrawn.
This is why the prompt behind each type asks for plain background, one symbol, generous margin, no mockup and no extra text. Those constraints are what turn a generated image into something you can actually use as a logo instead of a picture of a logo.
Do you need a reference image?
Usually not, and that is the point of the text-first flow. Most people arrive with a name and a rough idea, not a sketch. Type the name, pick a type, generate, and the model designs from that brief alone using the Gemini image models that support text-only generation.
Attach a sketch or an existing mark only when you have one. A hand-drawn idea, a competitor shape you want to move away from, or an old logo that needs modernising: the model then follows its proportions and redraws it cleanly. Note that attaching an image unlocks the premium image to image models, which hold letterforms better.
Using the result in the real world
- Test at 32 px and 16 px before you commit; if it turns to mush, pick a simpler type.
- Put it on white, on black and on a mid tone to check contrast.
- Export a square PNG as the master, then build a horizontal lockup for headers in a vector tool.
- For print, upscale the 1024 px file first; flat shapes and hard edges enlarge cleanly.
- Keep the prompt and the type in your notes, so a later version stays in the same family.
- Do not use a generated mark as a trademark without a clearance search; similarity to an existing registered mark is your risk, not the model's.
AI logo design vs a designer
A designer brings judgement: understanding the market, the audience, the typography system, the applications from signage to favicon, and the reasoning behind each choice. That is worth paying for on a brand that carries real money. What an AI logo maker removes is the cost of exploration: instead of briefing three directions and waiting a week, you see ten directions in ten minutes and learn what you actually like.
The practical pattern most small businesses land on is to use generation to explore, then pay a designer to refine the one direction that worked, with a vector file as the deliverable. You arrive at the conversation with a decision instead of a blank page, which shortens the project and lowers the cost.
Free AI logo generator: cost, formats, limits
Generating a logo costs credits per image, with the price shown next to each model before you run it, and every new account starts with free credits. The output is 1024 by 1024 pixels, square, on a plain background, PNG or JPG depending on the model, with no watermark.
That resolution is fine for social, decks, favicons and small print. For signage, merchandise or packaging, upscale the file to 4096 pixels, which is free on this site, or trace it to vector in a design tool if you need infinite scale. Uploads for reference images are capped at 4 MB.
A brief that gets a better logo out of any model
Generated logos improve in proportion to how specific the brief is, and the fields on this page are the brief. The name sets the lettering. The industry line sets the visual vocabulary: a coffee roaster and a fintech both want minimal, but one wants warmth and the other wants precision. The type sets the structure, because a wordmark has no symbol to design and a mascot has nothing but symbol.
What you should add, in the note box if your model offers one, is the constraint that matters most. “Must work in one colour” forces simplicity. “Avoid shields and laurels” steers away from the default badge. “No text inside the mark” prevents the model from baking in unreadable lettering. Three short constraints outperform a paragraph of adjectives, because the model can act on each one.
Where a generated logo breaks, and how to fix it
| Problem | Why it happens | Fix |
|---|---|---|
| Lettering is misspelled | Image models render text as shapes, not spelling | Generate the symbol only, then set the name in a typeface yourself |
| Too much detail | The model fills the frame | Ask for a single symbol, generous margin, flat vector |
| Gradient bands in print | Smooth blends quantise badly on paper | Choose minimal or monogram, or convert to flat colour |
| Does not work at 16 px | Fine detail disappears | Test at small size, then switch to monogram or minimal |
| Looks like another brand | Common visual clichés in the training data | Add explicit exclusions to the brief and check trademarks |
For anything commercial, treat a generated mark as a direction, not a final asset: have it redrawn as vector by a designer and run a trademark search before you print it.
From generated image to a real brand asset
A PNG at 1024 pixels is enough to launch with and not enough to grow with. The path from one to the other has three steps. First, pick the direction and lock it: name, mark, one colour. Second, get it into vector, either by tracing it manually in a design tool or by having a designer redraw it, which also fixes lettering and spacing. Third, build the small system you will actually need: a square icon, a horizontal lockup, a one-colour version, and a clear-space rule.
Most of the value is in that third step. A logo that only exists as one square image will be stretched, recoloured badly and cropped by whoever needs it next. Four files in a shared folder prevents almost all of that.
Cost, rights and the fine print
Generation costs credits per image, shown before you run, and new accounts start with free credits. What you get is a raster image on a plain background with no watermark. What you do not automatically get is exclusivity: other people can generate similar shapes, and a generated mark is not automatically registrable as a trademark.
Treat the output as you would a mood board assembled by a fast assistant. Use it to decide what you want, get a human to draw the final version, and search the register before you invest in signage or packaging. That sequence costs little and avoids the expensive version of the problem.